Tony Peterson

Fractional CFO - Remote

TYZ Financial · South Florida

Jan 2008 – Present(18 yrs 4 mos)

TYZ Financial is a Fractional CFO firm that provides specialized services to help business owners achieve more success in their operation. Is your business operating at a healthy level? Are you getting the results that you expect or desire? Without strong financial health, a business cannot achieve a high level of profitability and cash flow, now or in the future. I am now focusing on providing a Business Assessment, which includes: * Identify and Prioritize Business Improvements to improve profits and cash flow * Compare Industry Benchmarks to see how well the company’s results stack up * Create Forecasts based on the current trends Professional Experience Seasoned financial executive with hands-on management experience in all facets of accounting, finance and business operations, focused on profit improvement, business development and growth situations. 35 years of widely varied experience. Principal Areas of Practice Strong background in finance/accounting department management, accounting system implementation, day-to-day operations oversight, startup company development, financial planning and analysis, profit improvement, cost reduction, company turnarounds, financial reporting, strategic planning, budgeting/forecasting, acquisitions and business financings.

Consultant

TYZ Financial · South Florida

Jan 2008 – Present(18 yrs 4 mos)

I have operated as a self-employed consultant as well as a contractor for the firms RoseRyan Consulting and Shining Star Consulting. Recent projects have included: • Served as part-time Controller for several companies • Served as part-time Controller for $20 million revenue consumer product company for 3+ years; converted from cash to accrual accounting and implementing an inventory and cost accounting system • Provided financial analysis and accounting support services for a South Carolina-based import and distribution company • Provided controller services for a golf course for 3 1/2 years • Provided controller services for a non-profit educational foundation • Implemented a cost accounting system for a Gainesville manufacturer • Prepared the financial forecast for a multi-company $25 million acquisition • Consulted on a startup IT staffing company, preparing the business plan, including full projection package and an offering memorandum • Consulted on a startup South American land development company for a reverse merger into a public shell company Specialties: Areas of expertise include: Business Consulting * Accounting and Financial Management * Financial Planning/Analysis * Accounting System Implementation * Operations Management * Inventory/ Production Control * Import Management * Business Startups * Turnarounds * Debt/Equity Financings * Acquisition Analysis * Financial Consulting * E-Commerce * Financial/Accounting Dept Management * Financial Reporting * Non-Profit Accounting

CFO/Controller

Integrated Cleaning Systems Int'l, Inc. · West Palm Beach, Florida, United States

Apr 2005 – Sep 2011(6 yrs 6 mos)

Importer and distributor of car wash equipment systems • Managed all accounting and finance functions • Cleaned up historical accounting records and implemented changes in the accounting system for better financial and management accounting • Implemented new accounting system, upgrading from Quickbooks to Jonas Construction Service Management, a mid-range enterprise accounting system, handling the evaluation, selection, installation and conversion myself, saving more than $20,000 • Implemented new procedures and systems for tracking inventory purchases, issuances and assemblies • Performed departmental and operational analysis of profit centers, making recommendations for cost reductions and profit improvements • Eliminated the work performed by outside accountants, saving $25,000 annually

CFO/Controller

REI Marketing LLC · West Palm Beach, Florida, United States

Jan 2008 – Jul 2010(2 yrs 7 mos)

Operates 1800SellNow for real estate investors • Managed all accounting and finance functions • Cleaned up historical accounting records and implemented changes in the accounting system for better financial and management accounting • Prepared company for audit and a major financing

Partner, Finance & Operations

The 50-Degree Company · Melbourne, Florida, United States

Feb 2000 – Apr 2005(5 yrs 3 mos)

Manufacturer, importer and distributor of safety/security products • Partner in a group of startup companies, overseeing accounting and financial systems, cash flow management, product imports and manufacturing • Took company from startup stage into growth (25% annually) and profitability • Improved profitability by reducing production costs and inventory management • Implemented all financial and accounting systems • Prepared a selling document, located a buyer and negotiated a deal to sell one of the companies

VP - Finance & Operations

Teleservices Internet Group Inc. · Greater Tampa Bay Area

Aug 1998 – Feb 2000(1 yr 7 mos)

Publicly-traded, internet-based marketing company • Responsible for accounting department management, SEC reporting and audit coordination. • Established an e-commerce back-end system and fulfillment operations center for a new subsidiary. • Performed business analysis and made recommendations resulting in the closing of the previous line of business, including processing a subsidiary company through a Chapter 7 bankruptcy filing, and the redirection of the teleservice sales and marketing efforts. • Made recommendations leading to an overhead expense reduction of 40 percent.

Business Consultant

EntreResource, Inc. · Greater St. Louis

Jul 1985 – Aug 1998(13 yrs 2 mos)

Small Business Consulting and Investment Banking • Assisted with the development of several startup businesses, implementing accounting systems and overseeing day-to-day operations. Three companies were developed and sold to larger entities. • Developed business plans and/or Reg D-compliant memorandums for several companies for presentation to potential lenders and/or equity investors, quantifying project specifications, capital needs, sales & marketing plans and pro-forma financial results. • Acquired a financially distressed manufacturing/distribution business and returned it to profitability. • Performed all due diligence, determined valuation and negotiated purchase structure for business acquisitions and financings. • Completed full conversion of computer accounting systems for several companies, including manufacturing, construction, distribution and service businesses.

Director of Finance

SportsTime Cable Network · Greater St. Louis

Jul 1983 – Jul 1985(2 yrs 1 mo)

Cable TV sports network founded by Anheuser-Busch. Assisted in the startup, development and growth of the company.